Tina Rolén in

Tina Rolén

Commander · DISC type D
Chief Marketing Officer at Fjällräven
📍 Greater Stockholm Metropolitan Area, Sweden

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
25 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
Greater Stockholm Metropolitan Area, Sweden
Personality Overview

How Tina shows up

Decisive
Strong-Willed
Candid & Clear

They prefer to move quickly, and expect the same from others. They like to stay in control of the negotiation or defining of the terms. They respond well to strong and respectful communication.

Priorities

Topics Tina cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

5-2025
Chief Marketing Officer
Fjällräven
1-2025 - 5-2025
Global Marketing director
Fjällräven
8-2022 - 1-2025
Vice President Marketing
Peak Performance
2-2021 - 9-2022
Global Head of Marketing H&M Move
H&M
6-2019 - 2-2021
VP Marketing The North Face EMEA
VF Corporation
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1994 - 2000
Masters degree in Business
Uppsala University
1991 - 1994
high school diploma
Linnéskolan
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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