Toby Di Biase in

Toby Di Biase

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IT Director - Corporate Functions at Tate & Lyle
📍 Greater Bristol Area, United Kingdom

Toby is a senior IT leader at Tate & Lyle, specializing in delivering strategic business change in regulated environments. With a degree from Loughborough University and a background managing multi-million-pound budgets, he has a proven record of driving digital transformation using Salesforce, SAP, and mobile solutions to unlock commercial value for global companies.

Following a successful 12-year tenure at British American Tobacco, Toby took a career break to manage his familys move from the city to the countryside, focusing on establishing a new home and school life before taking on his next professional challenge. He is committed to continuous learning and personal development.

He once managed a global digital app for sustainability that was deployed to 1, 500 field technicians and 90, 000 farmers across 15 countries.

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Experience
21 Years
Current Role
IT Director - Corporate Functions
Job Level
Mid-senior
Location
Greater Bristol Area, United Kingdom
Personality Overview

How Toby shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Toby cares about

Digital Transformation
Led a global digital transformation program at BAT, embedding a new order-to-cash model for 80 markets using Salesforce, mobile apps, and an integrated E2E digital solution.
Emerging Technologies
Has recently completed courses on Web3, the Metaverse, and Blockchain, indicating a strong interest in how these technologies will change future business models.
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Career

Work history

2-2024
IT Director - Corporate Functions
Tate & Lyle
1-2023 - 2-2024
Career transition
Career Break
11-2019 - 1-2023
Digital Business Services (DBS) - Digital Transformation Programme Mgr - Global Trade
British American Tobacco
4-2019 - 11-2019
Global IDT Mgr - Business Relationship Management (BRM) Practice Lead
British American Tobacco
1-2014 - 4-2019
Global IT Mgr - Operations - Leaf & Quality
British American Tobacco
In the press

Media appearances

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Education
1987 - 1991
2i
Loughborough University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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