Tom B.

Commander
DISC Type : D

Principal Product Marketing Consultant at Live Wire Marketing

Greater Vancouver Metropolitan Area, Canada

Overview

Tom has no verified overview

Personality Overview

Decisive

Strong-Willed

Impact-Driven

They like to move fast and expect the same from others.  They prefer to be the ones controlling the conversation or defining the terms. More than the product, they care about the impact of the product.

Topics They Care About

Tom has no verified topics they care about

Media Appearances

Tom has no verified media appearances

Work History

4-2017
Principal Product Marketing Consultant at Live Wire Marketing
5-2023 - 8-2025
Director of Product Marketing, Trulioo Identity Platform & Business Verification (KYB) at Trulioo
5-2022 - 5-2023
Director of Product Marketing, Trulioo Identity Platform at Trulioo
5-2021 - 4-2022
Sr. Product Marketing Manager, Identity Verification (KYC) and Anti-Money Laundering at Trulioo
9-2017 - 8-2020
Director of Product Marketing at Portable Electric

Education

2009 - 2013
Bachelor of Arts (B.A.) from University of Kent
2015 - 2016
InDesign from British Columbia Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Vancouver Metropolitan Area, Canada Job Level : Mid-senior Designation : Principal Product Marketing Consultant at Live Wire Marketing
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Insights For Selling To Tom

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Refer to testimonials from well-known industry leaders
  • Be respectful but crisp

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tom is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tom

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Tom move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Tom take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Tom

Personality Compatibility


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