Tony Davison

Commander
DISC Type : D

Information Technology Consultant at PAL Hire

United Kingdom

Overview

Seasoned IT Director with over 20 years of experience leading digital transformation across diverse sectors like fintech, retail, and media. A certified PRINCE2 Practitioner, he excels in aligning IT strategy with business goals. Colleagues describe him as calm, reassuring, and business-minded.

He has successfully applied his IT leadership skills across an unusually broad range of industries, including automotive, engineering, utilities, and the public sector.

Personality Overview

Risk-Taker

Candid & Clear

Decisive

They take a lot of pride in personal achievements.  They respond better to strong and respectful interactions. They like to move fast and expect the same from others.

Topics They Care About

Digital Transformation
His entire career is focused on leading digital transformation initiatives and aligning IT strategies with business objectives to drive growth and efficiency.
IT Strategy
He has a proven track record in defining IT strategy, creating a target operating model for IT service delivery, and ensuring operational excellence.
Cloud Infrastructure
He has direct experience managing Azure platforms, migrating services from IaaS to PaaS, and implementing FinOps frameworks to optimize cloud costs.

Media Appearances

Tony has no verified media appearances

Work History

11-2025
Information Technology Consultant at PAL Hire
8-2025 - 10-2025
IT Director (interim) at HSL Compliance
6-2025 - 8-2025
Head of Digital (interim) at Lanes Group
1-2021 - 11-2024
IT Director at TIP Trailer Services
10-2020 - 1-2021
IT Transformation manager at Discovery Inc

Education

BEng(hons) from University of Sunderland
HND Mechanical and Production Engineering from University of Sunderland

More Information

Social Presence :

Prographics :

Exp : 4 Location : United Kingdom Job Level : Junior Designation : Information Technology Consultant at PAL Hire
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Insights For Selling To Tony

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tony is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Tony

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Tony move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Tony take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Tony

Personality Compatibility


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