Tony Morando

Visionary
DISC Type : Ds

Chief Sales Officer at World Emblem™

San Diego, California, United States

Overview

Tony Morando is the Chief Sales Officer at World Emblem™, specializing in building scalable sales organizations and driving sustainable growth. A graduate of the University of Massachusetts with a degree in Criminal Justice, he is known for transforming sales operations. People often describe him as a persuasive, energetic, and detail-oriented "Rock Star" sales leader.

Outside of his executive role, Tony is passionate about continuous learning and mentorship, and is an avid Boston Red Sox fan, having grown up in the Boston area.

He is a 10-time MVP award winner and is currently pursuing a Land Manufacturer Certification from the University of Kentucky.

Personality Overview

Early Adopter

Objective Evaluator

Risk Tolerant

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Sales Transformation
His career focuses on restructuring sales teams for excellence, turning stagnant accounts into major partnerships, and integrating acquired sales organizations.
Team Development
He is passionate about developing high-performing sales teams and creating systems that scale, pushing both customers and his team to outperform expectations.
Customer Engagement
He champions customer-centric methods, having implemented the “Raving Fan” methodology to enhance and track customer sentiment and satisfaction.

Media Appearances

Tony has no verified media appearances

Work History

3-2024
Chief Sales Officer at World Emblem™
9-2020 - 2-2024
Senior Vice President of Sales & Service at World Emblem™
7-2017 - 9-2020
Vice President of Sales - Strategic Accounts at World Emblem™
10-2013 - 7-2017
Vice President of Sales - Industrial Laundry Division at World Emblem™
1-2006 - 10-2013
Western Regional Sales Manager at World Emblem™

Education

Bachelor of Science in Criminal Justice from University of Massachusetts Lowell

More Information

Social Presence :

Prographics :

Exp : 22 Location : San Diego, California, United States Job Level : Leadership Designation : Chief Sales Officer at World Emblem™
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Insights For Selling To Tony

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tony is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Tony

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Tony move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Tony take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Tony

Personality Compatibility


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