Tracey Tran

Questioner
DISC Type : c

Seeking New Opportunities at Open to opportunities

Palm Harbor, Florida, United States

Overview

Tracey is an IT executive with over 30 years of experience leading technology strategy in the finance, manufacturing, and ecommerce sectors. She is known for driving digital transformation and building customer-centric solutions. Tracey holds an MBA and a Bachelors in Computer Information Systems from Midway University.

Outside of her extensive professional life, Tracey has expressed a strong interest in the work and innovation of The Walt Disney Company, following the organizations activities and development. People who have worked with her describe her as an "excellent IT leader. "

She is a recognized industry leader, having been named a "Leading Lady in the Housing Industry" and an "Inspiring Woman in Business. "

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Digital Transformation
Her career is marked by leading successful digital transformations and overseeing these initiatives in her executive roles.
Ecommerce Technology
She previously served as Director of IT Ecommerce Technology at a major furniture company and has shared content related to driving e-commerce sales.
Customer-Centric IT
She has built a reputation for a customer-centric approach, focusing on solutions that elevate the external customer experience.

Media Appearances

Tracey has no verified media appearances

Work History

1-2026
Seeking New Opportunities at Open to opportunities
1-2025 - 1-2026
Vice President of Technology at Global Widget
11-2020 - 1-2025
Director IT Ecommerce Technology at Ashley Furniture Industries
7-2015 - 9-2020
Vice President Of Technology at Nationwide Title Clearing, Inc.
11-2007 - 7-2015
Manager, Information Technology at Toyota Tsusho America

Education

Master of Business Administration - MBA from Midway University
Bachelor's Degree from Midway University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Palm Harbor, Florida, United States Job Level : N/A Designation : Seeking New Opportunities at Open to opportunities
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Insights For Selling To Tracey

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tracey is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Tracey

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tracey move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Tracey take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Tracey

Personality Compatibility


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