Traci Williams Hancock

Critic
DISC Type : C

Director, Business Operations and Customer Satisfaction at Scott Data Center

Omaha, Nebraska, United States

Overview

Traci Williams Hancock is the Director of Business Operations and Customer Satisfaction at Scott Data Center, specializing in strategy and innovation. With an MPhil from the University of Cambridge, she excels at leveraging methodologies like Lean LaunchPad and Scrum to align team capabilities with strategic business objectives.

Outside of work, Traci is a passionate advocate for her local community and its institutions. She is a strong supporter of the Omaha Public Library, actively encouraging others to get involved and highlighting its importance.

Traci co-founded the Aksarben Innovation Initiative and has mentored numerous university researchers on customer discovery.

Personality Overview

ROI Driven

Negotiator

Objective Thinker

They enjoy working alone and do not rely on others very often.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Strategic Innovation
Her career is centered on building and executing innovative business strategies to bridge the gap between business objectives and team capabilities.
Customer Discovery
She has extensive experience as a facilitator and mentor for university programs, teaching Lean LaunchPad and Business Model Canvas principles.
Data & AI Privacy
She publicly discusses the importance of privacy and security in Large Language Models, showing concern over potential data leakage.

Media Appearances

Traci has no verified media appearances

Work History

11-2022
Director, Business Operations and Customer Satisfaction at Scott Data Center
10-2019
Facilitator & Mentor, Nebraska-Introduction to Customer Discovery (N-ICD) Program at University of Nebraska
9-2019
Facilitator & Mentor, Engineering-Introduction to Customer Discovery (E-ICD) at College of Engineering, University of Nebraska - Lincoln
6-2014
Co-Founder at Aksarben Innovation Initiative
8-2019 - 12-2022
Deputy Director, Strategic Engagement & Innovation at National Strategic Research Institute at the University of Nebraska

Education

1996 - 1997
MPhil from University of Cambridge
BA from University of Rhode Island

More Information

Social Presence :

Prographics :

Exp : 11 Location : Omaha, Nebraska, United States Job Level : Mid-senior Designation : Director, Business Operations and Customer Satisfaction at Scott Data Center
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Insights For Selling To Traci

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Traci is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Traci

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Traci move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Traci take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Traci

Personality Compatibility


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