Tracy Benson in

Tracy Benson

Pioneer · DISC type IDS
Chief Marketing Officer at Gaia, Inc.
📍 United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
8 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
United States
Personality Overview

How Tracy shows up

Dynamic But Sincere
Driven But Considerate
Decisive But Friendly

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Priorities

Topics Tracy cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2026
Chief Marketing Officer
Gaia, Inc.
10-2023 - 2-2026
Fractional CMO | Brand, Growth, Product & Commercial Strategy
Subscription DTC, AI-Wellness, AI-Remote Coaching, Advertising & Media Companies
5-2022 - 11-2025
Founding Member
Chief
2-2019 - 9-2025
Founder , CEO & Chief Marketing Officer
Obsesh
12-2017 - 5-2020
Cofounder & CMO
BeAlive
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2001 - 2003
MBA
University of Notre Dame - Mendoza College of Business
Education details unavailable
Stadia Ventures
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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