Travis Nelson, PE, CSP

Examiner
DISC Type : sc

Chief Executive Officer at Diversified Fall Protection

Cary, North Carolina, United States

Overview

Travis Nelson is the CEO of Diversified Fall Protection, bringing over 20 years of experience as a leader in the fall protection industry. A graduate of North Carolina State University, he previously founded and served as President of Peak Fall Protection before its acquisition. His colleagues praise his visionary leadership and ability to unite teams.

While his professional life is well-documented, details about his personal life are private. He has a noted interest in his alma mater, North Carolina State University, and the construction company Skanska.

Unique fact: Travis is both a licensed Professional Engineer (PE) and a Certified Safety Professional (CSP), highlighting his deep expertise in both technical engineering and workplace safety standards.

Personality Overview

Late Adopter

Process Oriented

Status Quo Seeker

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are always well-planned and adopt a systematic approach.

Topics They Care About

Fall Protection Industry
Described as a leader and influencer in the fall protection industry, where he has focused his entire 20+ year career.
Strategic Growth
After growing and selling his own firm, he now leads a company that has quadrupled in size through strategic acquisitions since 2019.
Workplace Safety
As a Certified Safety Professional (CSP), he is dedicated to ensuring workers return home safely, a critical mission for his company.

Media Appearances

Travis Nelson, CEO of Diversified Fall Protection - iHeart. Featured in iHeart Podcast

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Diversified Fall Protection Names Travis Nelson as New CEO. Featured in Construction Business Owner

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Diversified Fall Protection Names Industry Veteran Travis Nelson as New CEO. Featured in PR Newswire

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Work History

1-2024
Chief Executive Officer at Diversified Fall Protection
11-2022 - 1-2024
VP Strategy at Diversified Fall Protection
7-2021 - 11-2022
VP Engineering at Diversified Fall Protection
9-2017 - 7-2021
President at Peak Fall Protection, Inc.
2-2010 - 9-2017
Vice President at Peak Fall Protection, Inc.

Education

1999 - 2003
Bachelor of Science (BS) from North Carolina State University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Cary, North Carolina, United States Job Level : Leadership Designation : Chief Executive Officer at Diversified Fall Protection
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Insights For Selling To Travis

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Travis is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Travis

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Travis move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Travis take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Travis

Personality Compatibility


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