Trayco Ross
Go-getter · DISC type dTrayco Ross is the VP of Growth at Corporate Traditions, specializing in employee recognition and go-to-market strategy. With an MBA from Western Governors University, he focuses on building repeatable sales motions and driving enterprise growth. Colleagues describe him as professional, empathetic, and energetic.
As a husband and father, Trayco values his family heritage, highlighting his cousin and uncles five-generation farm in Colorado. He is a continuous learner, recently reading "The Go-Giver" for personal and professional introspection and actively sharing his sales insights.
He founded a referral-based recruiting software company, SaddleOps, which was successfully acquired by HireAligned in July 2025.
Read the full overview →How Trayco shows up
They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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