Tue Ansvig Sø in

Tue Ansvig Sø

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Chief Marketing Officer at Vivino
📍 Copenhagen, Capital Region of Denmark, Denmark

Tue Ansvig Sø is the Chief Marketing Officer at Vivino, with over 18 years of experience in the digital marketing arena. He specializes in leveraging data and AI to drive performance turnarounds and establish new revenue streams, holding a Cand. Merc. from Copenhagen Business School. People who have worked with him describe him as energetic, ambitious, and knowledgeable.

Outside of his executive role, Tue shows a strong sense of community and personal support. He has used his platform to rally assistance for a friend who was seriously injured, demonstrating a commitment to helping others in times of need and highlighting the importance of personal connections.

He once built an SEO team from the ground up that successfully reversed a -25% traffic decrease to achieve +20% growth within a single year.

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Experience
21 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Tue cares about

Marketing Turnarounds
He has a proven track record of revamping performance marketing, taking Vivino's efforts to ROI positive for the first time and scaling it to 20% of commerce gross profits.
Data-driven Strategy
An expert in using data, algorithms, and AI to merge brand building with measurable digital execution. He is currently scaling Vivino's Martech capabilities to support this.
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Career

Work history

5-2024
Chief Marketing Officer
Vivino
10-2020
Co-Founder and investor
Insights Tech
10-2020 - 4-2024
Group CMO Online Comparison Platform at Bauer Media Group
Bauer Media Group
10-2019 - 10-2020
Chief Marketing Officer (eBay Denmark - DBA, Bilbasen and Bilinfo)
eBay
3-2017 - 9-2019
Head of Marketing & Customer Service (eBay Denmark - Dba, Bilbasen and Bilinfo)
eBay
In the press

Media appearances

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Education
2005 - 2007
Cand. Merc.
Copenhagen Business School
2003 - 2004
Bachelor
Universitat Pompeu Fabra
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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