Ty Lufman

Planner
DISC Type : Sc

SVP, General Counsel at Smashburger

Golden, Colorado, United States

Overview

Ty has no verified overview

Personality Overview

Analytical & Cautious

Slower Adopter

Not Very Vocal

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They tend to have clarity about their needs and constraints, and are unlikely to over-promise.

Topics They Care About

Ty has no verified topics they care about

Media Appearances

Ty has no verified media appearances

Work History

3-2018
SVP, General Counsel at Smashburger
3-2017 - 9-2025
VP & Associate General Counsel at Smashburger
1-2013 - 3-2017
VP & Associate General Counsel at Quiznos
4-2011 - 11-2012
Assistant Director at Studley
9-2006 - 10-2010
Attorney at Snell & Wilmer

Education

1993 - 1996
JD from Nova Southeastern University, Shepard Broad Law School
1985 - 1989
Education details unavailable from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 19 Location : Golden, Colorado, United States Job Level : Leadership Designation : SVP, General Counsel at Smashburger
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Insights For Selling To Ty

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ty is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Ty

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Ty move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Ty take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Ty

Personality Compatibility


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