Tyrel Kirkham

Observer
DISC Type : ic

Chief Brand and Business Officer at Big 12 Conference

Dallas, Texas, United States

Overview

Tyrel has no verified overview

Personality Overview

Curious

Value Driven

Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Tyrel has no verified topics they care about

Media Appearances

Tyrel has no verified media appearances

Work History

7-2025
Chief Brand and Business Officer at Big 12 Conference
10-2022 - 7-2025
Chief Marketing Officer at Big 12 Conference
8-2020 - 10-2022
Vice President, Brand & Marketing Strategy at Detroit Pistons
10-2018 - 8-2020
Vice President & General Manager, Merchandise at Los Angeles Rams
4-2015
Board Member at SUNY Cortland Sport Management Advisory Board

Education

2001 - 2005
Sport and Fitness Administration/Management from State University of New York Cortland
2001 - 2005
Bachelor of Science (B.S.) from State University of New York Cortland

More Information

Social Presence :

Prographics :

Exp : 25 Location : Dallas, Texas, United States Job Level : Leadership Designation : Chief Brand and Business Officer at Big 12 Conference
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Insights For Selling To Tyrel

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tyrel is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Tyrel

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Tyrel move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Tyrel take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Tyrel

Personality Compatibility


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