Tyrel Kirkham in

Tyrel Kirkham

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Chief Brand and Business Officer at Big 12 Conference
📍 Dallas, Texas, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
25 Years
Current Role
Chief Brand and Business Officer
Job Level
Leadership
Location
Dallas, Texas, United States
Personality Overview

How Tyrel shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Tyrel cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2025
Chief Brand and Business Officer
Big 12 Conference
10-2022 - 7-2025
Chief Marketing Officer
Big 12 Conference
8-2020 - 10-2022
Vice President, Brand & Marketing Strategy
Detroit Pistons
10-2018 - 8-2020
Vice President & General Manager, Merchandise
Los Angeles Rams
4-2015
Board Member
SUNY Cortland Sport Management Advisory Board
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2001 - 2005
Sport and Fitness Administration/Management
State University of New York Cortland
2001 - 2005
Bachelor of Science (B.S.)
State University of New York Cortland
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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