Víctor Velez Ruiz

Critic
DISC Type : C

Gerente de Cartera Latam at Grupo Emi

Medellín, Antioquia, Colombia

Overview

Víctor Velez Ruiz is the LATAM Portfolio Manager for Grupo Emi, specializing in financial administration and risk management. A certified Specialist in Project Management from Universidad Pontificia Bolivarian, he focuses on value generation and resource optimization through standardized processes, drawing on experience from roles at Cooperativa COMEDAL and Bancolombia.

He is leading a regional integration program to standardize portfolio management across Latin America, implementing common tools and a shared vision for teams in countries like Colombia and Uruguay.

Personality Overview

Objective Thinker

Precise

Critic

Unless the value is proven by data, they are unlikely to value fancy features.  They like to do things independently and don’t look for support from others. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

LATAM Integration
He leads Grupo Emi's regional integration program, focusing on standardizing portfolio management processes across Latin American countries like Colombia and Uruguay.
Portfolio Management
As a Collection and Portfolio Manager, his entire career has centered on managing the complete credit and portfolio cycle, from granting to recovery.
Financial Risk
His professional headline and past role as a Financial Analyst highlight his focus on building and administering financial risk models.

Media Appearances

Víctor has no verified media appearances

Work History

2-2023
Gerente de Cartera Latam at Grupo Emi
12-2016 - 1-2023
Jefe de Credito y Cartera at Cooperativa COMEDAL
5-2014 - 12-2016
Analista Financiero at Cooperativa COMEDAL
2-2013 - 5-2014
Asesor Jr. Portafolio at Cooperativa COMEDAL
8-2011 - 8-2012
Auxiliar administrativo at Bancolombia

Education

2016 - 2017
Especialista en Gerencia de Proyectos from Universidad Pontificia Bolivariana
3-2022 - 7-2022
Diplomatura from Universidad de Antioquia

More Information

Social Presence :

Prographics :

Exp : 16 Location : Medellín, Antioquia, Colombia Job Level : N/A Designation : Gerente de Cartera Latam at Grupo Emi
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Insights For Selling To Víctor

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Víctor is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Víctor

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Víctor move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Víctor take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Víctor

Personality Compatibility


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