Valerie Holden

Captain
DISC Type : SD

Sr. Director of Marketing at Thistle Farms

Nashville Metropolitan Area, United States

Overview

Valerie has no verified overview

Personality Overview

Output-Driven

Long-Term Thinker

Consummate Professional

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Valerie has no verified topics they care about

Media Appearances

Valerie has no verified media appearances

Work History

8-2019 - 9-2023
Sr. Director of Marketing at Thistle Farms
9-2016 - 8-2019
Director of Marketing + eCommerce at DELK
7-2015 - 9-2016
Digital Marketing Manager at HealthStream
9-2014 - 7-2015
Marketing Manager at H. D. Smith
2012 - 2014
Retail and Web Marketing Supervisor at H. D. Smith

Education

2005 - 2007
Bachelor of Science (B.S.) from Illinois State University
2007 - 2007
Paris from NEGOCIA - Centre international de formation à la vente et à la négociation commerciale
2002 - 2005
Christian Business Administration from Lincoln Christian University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Nashville Metropolitan Area, United States Job Level : N/A Designation : Sr. Director of Marketing at Thistle Farms
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Insights For Selling To Valerie

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • During followups, use phone or text if needed, they should be fine
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Valerie is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Valerie

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Valerie move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Valerie take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Valerie

Personality Compatibility


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