Vanda Martins in

Vanda Martins

Observer · DISC type ic
Head of Marketing, APAC at Alation
📍 Greater Sydney Area, Australia

Vanda Martins is an experienced marketing director at Alation, leading regional marketing in the APAC region. Her career is defined by senior marketing roles at tech companies like Sisense and Diligent, where she specialized in data intelligence, AI-driven analytics, and GRC SaaS solutions, focusing on strategic growth and partner collaboration.

She is a vocal advocate for diversity and inclusion, particularly championing women in data and IT leadership. Vanda actively participates in industry events to discuss data culture and governance, and she frequently celebrates the achievements of her team and company online, fostering a collaborative and positive environment.

She recently celebrated her company, Alation, achieving "Centaur" status by surpassing $100 million in Annual Recurring Revenue.

Read the full overview →
Experience
30 Years
Current Role
Head of Marketing, APAC
Job Level
Mid-senior
Location
Greater Sydney Area, Australia
Personality Overview

How Vanda shows up

Example Seeker
Value Driven
Assertive

They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information.

Priorities

Topics Vanda cares about

Data Culture
Hosted an executive lunch for data and IT leaders to discuss data culture, governance, and the importance of building data-driven organizations.
Diversity in Tech
Passionate about the role of diverse teams in achieving high performance and actively celebrates female leadership in the technology and data sectors.
+5 more topics Login to view topics
Career

Work history

11-2025
Head of Marketing, APAC
Alation
11-2024 - 12-2025
Director, Regional Marketing
Alation
6-2022 - 3-2025
Head of Marketing - APAC
Alation
11-2021 - 6-2022
Head of Field Marketing - APAC
Sisense
10-2018 - 10-2021
Snr Marketing Manager - APAC
Diligent Corporation
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education

Vanda has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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