Vanessa Valldeperas Mussapp

Vanessa is a senior marketing manager with over 25 years of experience in consumer goods and retail, having held key positions at POPS, Rostipollos, and KFC. She holds an MBA and is described by colleagues as a talented, strategic leader with deep market knowledge. She recently earned certifications in Generative AI and Marketing Analytics.

Outside of her corporate roles, Vanessa is passionate about education and continuous learning. She teaches at ULACIT, sharing her marketing expertise with international students, an experience she values for strengthening her global perspective. She is proud of her Costa Rican heritage and finds marketing inspiration in its vibrant culture and storytelling.

She was inspired to study communications by two of her cousins, whom she considers admirable professionals.