Vaya Van Maaren

Critic
DISC Type : C

Amsterdam, North Holland, Netherlands

Overview

Vaya van Maaren is a Partner Manager at S4D, where she leverages her background in the hospitality industry to help QSR chains boost revenue and efficiency with omnichannel tools. She is a graduate of the Amsterdam University of Applied Sciences and focuses on understanding customer pain points to provide genuine value.

Fueled by a love for fast-paced environments similar to hospitality, Vaya transitioned into the tech world. She is passionate about personal growth and developing new skills, having undertaken multiple intensive and conversational courses to learn Spanish. Her approach is inquisitive, always seeking to understand the why behind a product.

She once spearheaded a creative campaign where her company temporarily rebranded to deliver cookies to prospects, as shipping pizzas from Amsterdam was not feasible.

Personality Overview

ROI Driven

Information Seeker

Critic

They prefer to analyze logically and value objective facts over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

QSR Efficiency
Her role is focused on helping Quick Service Restaurant chains boost revenue and efficiency, and she actively posts about market challenges like labor costs and inflation.
Hospitality Tech
She has a background in hospitality and now works in SaaS for the same industry, frequently attending events like the Hospitality Tech Expo.
Strategic Partnerships
As a Partner Manager, she builds relationships and has highlighted successful partnerships, such as the one with KINGRIBS BENELUX, as key to her work.

Media Appearances

Vaya has no verified media appearances

Work History

Vaya has no verified job history

Education

Vaya has no verified education history

More Information

Social Presence :

Prographics :

Exp : N/A Location : Amsterdam, North Holland, Netherlands Job Level : N/A Designation : N/A
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Insights For Selling To Vaya

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be ready to answer many clarity-seeking questions and requests for information
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vaya is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Vaya

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Vaya move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Vaya take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Vaya

Personality Compatibility


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