Vaya Van Maaren

Vaya van Maaren is a Partner Manager at S4D, where she leverages her background in the hospitality industry to help QSR chains boost revenue and efficiency with omnichannel tools. She is a graduate of the Amsterdam University of Applied Sciences and focuses on understanding customer pain points to provide genuine value.

Fueled by a love for fast-paced environments similar to hospitality, Vaya transitioned into the tech world. She is passionate about personal growth and developing new skills, having undertaken multiple intensive and conversational courses to learn Spanish. Her approach is inquisitive, always seeking to understand the why behind a product.

She once spearheaded a creative campaign where her company temporarily rebranded to deliver cookies to prospects, as shipping pizzas from Amsterdam was not feasible.