Victor Bengtsson

Observer
DISC Type : ic

Chief Executive Officer at Sidemen Entertainment

United Kingdom

Overview

Victor Bengtsson is the CEO of Sidemen Entertainment, the globally recognized creator collective. He has been instrumental in the brands rapid expansion, launching the Side+ subscription platform and Sidemen Productions. Originally from Sweden, he holds a Bachelors degree from Lund University and previously worked at Fnatic and Volvo.

Outside of his executive role, Victor has a background in the esports industry from his time as a Creator Manager at Fnatic. He has a passion for creative writing, having had a story about Los Angeles featured in a published anthology. His career reflects a significant personal and professional gamble, moving to London with no guarantees.

Interesting fact: In just over seven years, he went from arriving in London with nothing to his name to being appointed CEO of Sidemen Entertainment.

Personality Overview

Curious

Example Seeker

Value Driven

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Creator-Led Media
He is leading the charge for creator-first entertainment, launching Sidemen Productions to develop and produce formats that put creators at the center of the process.
Disrupting Television
He often speaks about challenging the 'status quo' of traditional media by producing content that is faster, more authentic, and reintroduces 'fun' back into production.
Brand Expansion
He has overseen the growth of the Sidemen brand into new ventures, including the successful Netflix show "Inside", consumer products, and the Side+ subscription service.

Media Appearances

Sidemen Entertainment Boss Takes Swipe At BBC For Losing .... Featured in Deadline

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Sidemen Entertainment Boss Teases “Fresh & New” Season Of .... Featured in Yahoo Entertainment

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Work History

1-2026
Chief Executive Officer at Sidemen Entertainment
5-2023 - 1-2026
Managing Director at Sidemen Entertainment
5-2022 - 6-2023
Head Of Content at Sidemen Entertainment
7-2021 - 6-2022
Head of Special Projects at Arcade Media
1-2020 - 9-2021
Creator Manager at Fnatic

Education

2014 - 2017
Bachelor's degree from Lund University

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Sidemen Entertainment
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Insights For Selling To Victor

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Invite them for a social do but don’t rely solely on the relationship
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victor is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Victor

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Victor move?

  • They like to analyze well and then make their decisions.
  • Can Victor take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Victor

Personality Compatibility


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