Victor Soon

Energizer
DISC Type : I

Marketing and Brand Manager at FundingBee by Bee Informatica

Petaling Jaya, Selangor, Malaysia

Overview

Victor is a dynamic marketing and brand manager with extensive experience leading digital and social strategy for major multinational brands like Protons EV division, Colgate, and Guinness. He excels at building brands through data-driven insights and creative initiatives. Victor holds a Bachelors of Mass Communication from Taylors University.

Outside of his professional life, Victor is a passionate music lover. He also engages in thoughtful public discourse on professional topics through his personal LinkedIn series, "Let’s Talk About It, " where he explores nuanced subjects like workplace culture, team structures, and generational shifts in priorities.

During a period of unemployment, he started a LinkedIn series called “Let’s Talk About It” to discuss industry insights.

Personality Overview

Big Picture Person

Relationship Oriented

Believer

They are always positive and upbeat, so take their promises with a pinch of salt.  They are really good at seeing what the long-term impacts of their decisions could be. They are friendly, approachable and love to make new connections.

Topics They Care About

Social Advertising
He has led social strategy for major brands like Proton (EV) and Guinness, and frequently writes about the structure and challenges of social teams in the advertising industry.
Brand Strategy
His career has focused on building and elevating brands such as Carlsberg, Ford, and Colgate through strategic content and 360° campaigns, as seen in his roles.
Team Leadership
He has a background in leading and developing teams, having managed groups of 7+ specialists at Havas Malaysia and a cross-functional team at Lemonade.

Media Appearances

Victor has no verified media appearances

Work History

7-2025 - 2-2026
Marketing and Brand Manager at FundingBee by Bee Informatica
12-2024 - 7-2025
Social Team Lead at Havas Malaysia
3-2023 - 11-2024
Content Manager at Mediabrands Content Studio
12-2021 - 2-2023
Social Media Manager at Ogilvy
1-2021 - 11-2021
Senior Digital Marketing Executive at Lemonade

Education

2014 - 2018
Bachelors of Mass Communication from Taylor's University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Petaling Jaya, Selangor, Malaysia Job Level : N/A Designation : Marketing and Brand Manager at FundingBee by Bee Informatica
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Insights For Selling To Victor

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Be friendly and entertaining in your conversation
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much detail
  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victor is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Victor

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Victor move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Victor take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Victor

Personality Compatibility


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