Victoria Marke

Enthusiast
DISC Type : i

Commercial Director - Client Development at Circana

Bracknell, England, United Kingdom

Overview

Victoria Marke is the Commercial Director for Client Development at Circana, where she has progressed through roles including Client Director for the Food and Drink sector. Her career demonstrates a strong focus on client relationships and business growth within the market research industry. She attended Brighton Hill Community School.

Her recent professional focus includes highlighting the market share growth of Small and Medium-sized Enterprises (SMEs) and promoting data analytics tools to support them.

Personality Overview

Optimistic

Consensus Focused

Amiable & Agreeable

They are generally friendly, so be careful when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Client Development
Her title and career progression at Circana from Senior Business Development Manager to Commercial Director underscore her focus on fostering client relationships.
SME Growth
She recently shared insights on the market share growth of SMEs, indicating an interest in supporting this business segment.
Food and Drink Sector
Her previous role as Client Director for Food and Drink at Circana points to specialized knowledge and experience within this industry.

Media Appearances

Victoria has no verified media appearances

Work History

1-2021
Commercial Director - Client Development at Circana
4-2018 - 1-2021
Client Director - Food and Drink at Circana
8-2016 - 3-2018
Senior Business Development Manager at Circana
1-2014 - 2-2015
Client Services Manager at GAPbuster Worldwide
7-2011 - 12-2013
Account Director - Marketing and Communications at Toluna

Education

1986 - 1991
Education details unavailable from Brighton Hill Community School

More Information

Social Presence :

Prographics :

Exp : 19 Location : Bracknell, England, United Kingdom Job Level : Mid-senior Designation : Commercial Director - Client Development at Circana
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Insights For Selling To Victoria

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Maintain high, positive energy and convey confidence
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victoria is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Victoria

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Victoria move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Victoria take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Victoria

Personality Compatibility


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