Vishnu GR

Evaluator
DISC Type : dsc

Marketing Lead at Gap

Bengaluru, Karnataka, India

Overview

Vishnu GR is a dynamic marketing professional with over 14 years of experience building fashion and lifestyle brands for major retailers like Reliance Retail and Landmark Group. Holding a Bachelor of Science in Apparel and Fashion Technology, his expertise lies in GTM strategy, brand building, and omnichannel marketing. Colleagues describe him as dedicated, passionate, and strategic.

He was part of the team that won the IMAGES Most Admired Retail Launch of the Year for the brand Fashion World at the Phygital Retail Convention in 2024.

Personality Overview

Hard To Convince

Thorough Evaluator

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Brand Storytelling
He focuses on building brands by creating stories and IPs that emotionally connect with consumers, as seen in his national campaigns and recent work at Gap.
Retail Innovation
He has experience building new retail formats from the ground up, specifically creating 'Fashion World' for Tier 3 and 4 markets in India.
Customer Engagement
His roles have a strong focus on CRM, loyalty programs, and creating high-impact customer experiences, such as the DIY Customization Experience at Gap.

Media Appearances

Vishnu has no verified media appearances

Work History

5-2025
Marketing Lead at Gap
8-2022 - 3-2024
Head of Marketing - Fashion World at Reliance Fashion World
2-2021 - 6-2022
Trade & Brand marketing - Ajio Business at AJIO.com
4-2018 - 2-2021
Brand Experience Lead (National Level) at Max Fashion India
4-2016 - 3-2018
Regional Marketing Manager (Karnataka & GOA) at Max Fashion India

Education

2009 - 2011
Post Graduate Diploma in Fashion Retail from Pearl Academy
2006 - 2009
Bachelor of Science in Apparel and Fashion Technology from PSG College of Technology

More Information

Social Presence :

Prographics :

Exp : 13 Location : Bengaluru, Karnataka, India Job Level : Mid-senior Designation : Marketing Lead at Gap
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Insights For Selling To Vishnu

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vishnu is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Vishnu

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Vishnu move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Vishnu take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Vishnu

Personality Compatibility


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