Wayne Carlson in

Wayne Carlson

Commander · DISC type D
Group Strategy Director at Osborn Barr Paramore (OBP)
📍 Greater Minneapolis-St. Paul Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
18 Years
Current Role
Group Strategy Director
Job Level
Mid-senior
Location
Greater Minneapolis-St. Paul Area, United States
Personality Overview

How Wayne shows up

Very Quick
Impact-Driven
Strong-Willed

They are not focused on building rapport and relationships. More than the product, they care about the effectiveness of the product. They like to be in a position where they can control the conversation and terms.

Priorities

Topics Wayne cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2022
Group Strategy Director
Osborn Barr Paramore (OBP)
11-2021 - 12-2022
VP, Management Supervisor
Curious Plot
6-2016 - 10-2021
vice president, brand strategy | director of insights and intelligence
broadhead.
6-2015 - 6-2016
Content Director
broadhead.
1-2013 - 6-2015
Director of PR + Content
broadhead.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1996 - 2003
Bachelor of Science (B.S.)
Minnesota State University, Mankato
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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