Wendy Den Hartog

Energizer
DISC Type : I

Chief Operating Officer at Beyond Bank Australia

Greater Adelaide Area, Australia

Overview

Wendy den Hartog is the Chief Operating Officer at Beyond Bank Australia, bringing over 20 years of experience from both the financial services and retail sectors. She specializes in leading high-performing teams, driving operational excellence, and implementing customer-first strategies. She holds an Advanced Diploma of Management.

Her diverse background includes a role as National Retail Manager at Beaumont Tiles, giving her a unique perspective on customer experience and leadership outside of traditional banking.

Personality Overview

Full Of Energy

Relationship Oriented

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Customer Experience
Has stated a passion for delivering exceptional customer service and leading teams to provide high-quality, responsive, and customer-first operations.
Operational Transformation
Her previous role as Head of Target Operating Model demonstrates a strong background in designing and implementing significant operational change within financial institutions.
Retail Leadership
Managed a national store network at Beaumont Tiles, focusing on sales performance, in-store experience, and leadership development across retail teams.

Media Appearances

Wendy has no verified media appearances

Work History

6-2025
Chief Operating Officer at Beyond Bank Australia
11-2024
Interim Chief Operating Officer at Beyond Bank Australia
1-2021
Senior Manager Loan Fulfilment at Beyond Bank Australia
2-2019 - 1-2021
Head of Target Operating Model at People's Choice Credit Union
6-2018 - 1-2019
National Retail Manager - Beaumont Tiles at Beaumont Tiles

Education

2017 - 2018
Certificate IV Finance and Mortgage Broking from AAMC Training Group
2012 - 2013
Advanced Diploma of Management from Insight International Consultancy

More Information

Social Presence :

Prographics :

Exp : 28 Location : Greater Adelaide Area, Australia Job Level : Leadership Designation : Chief Operating Officer at Beyond Bank Australia
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Insights For Selling To Wendy

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Be friendly and entertaining in your conversation
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wendy is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Wendy

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Wendy move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Wendy take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Wendy

Personality Compatibility


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