Wendy Mertens

Evaluator
DISC Type : Cds

Marketing sociale media at MANA Bureau voor strategie en marketing

Heerlen, Limburg, Netherlands

Overview

Wendy is an energetic marketing communications professional at Maastricht Universitys School of Business and Economics. She also provides communications support to small organizations through her own consultancy, Mertens Communications. People who have worked with her describe her as adaptable, results-oriented, and a gifted, all-round communications professional.

Outside of work, Wendy is a community-focused individual with a passion for her city, Heerlen. She values strong relationships and is a supportive parent, proudly sharing her daughters involvement in a global citizenship program in Tanzania. She actively engages with and promotes local initiatives.

She runs her own consultancy, Mertens Communications, in addition to her full-time role at Maastricht University.

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

City Branding
Has professional experience with city marketing for "Heerlen Mijn Stad" and recently posted about her team's work on developing a new brand for the city.
Global Education
Her role involves creating and executing communications to attract students from around the globe for Maastricht School of Management's executive programs.
Community Engagement
Demonstrates a strong passion for her local community by actively working on and promoting events and initiatives in the city of Heerlen.

Media Appearances

Wendy has no verified media appearances

Work History

4-2023
Marketing sociale media at MANA Bureau voor strategie en marketing
9-2022
Communications Officer at Maastricht University School of Business and Economics
1-2021
Communicatieadviseur at Hy2Care BV
1-2017
Communications Officer at Maastricht School of Management
2-2019
Company Owner at Mertens Communications

Education

2016 - 2017
NIMA B - Interne en Concerncommunicatie - Graduated from ICM Opleidingen en trainingen
2014 - 2014
Power blocks “Active Listening” from DSM Business Academy
2014 - 2014
Personal Branding (Course) from SMART Group
2011 - 2011
NIMA Communicatie A - graduated from ICM Opleidingen & Trainingen
2010 - 2010
Individual language training course English from Language Institute Regina Coeli

More Information

Social Presence :

Prographics :

Exp : 24 Location : Heerlen, Limburg, Netherlands Job Level : N/A Designation : Marketing sociale media at MANA Bureau voor strategie en marketing
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Insights For Selling To Wendy

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wendy is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Wendy

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Wendy move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Wendy take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Wendy

Personality Compatibility


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