Wes Baughman in

Wes Baughman

Examiner · DISC type cs
VP of Sales & Marketing at Burco, Inc.
📍 Grand Rapids, Michigan, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
15 Years
Current Role
VP of Sales & Marketing
Job Level
Senior
Location
Grand Rapids, Michigan, United States
Personality Overview

How Wes shows up

Unexpressive
Overcautious
Late Adopter

They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end.

Priorities

Topics Wes cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2025
VP of Sales & Marketing
Burco, Inc.
4-2021 - 2-2025
Operations Manager
Burco, Inc.
6-2019 - 4-2021
Marketing Director
Burco, Inc.
1-2015 - 10-2017
Marketing Strategist
Burco Incorporated
6-2012 - 1-2015
Production Scheduling/ Logistics Coordinator
Burco Incorporated
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2004 - 2008
Bachelor of Business Administration (B.B.A.)
Davenport University
2003 - 2008
Bachelor of Business Administration (BBA)
Davenport University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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