Whitney Delaney, MBA

Questioner
DISC Type : c

Marketing Director at Columbia Engineering

New York, New York, United States

Overview

Whitney has no verified overview

Personality Overview

Not Easily Convinced

Cautious & Analytical

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Whitney has no verified topics they care about

Media Appearances

Whitney has no verified media appearances

Work History

9-2024
Marketing Director at Columbia Engineering
4-2021 - 9-2024
Associate Director of Marketing at Harvard Division of Continuing Education
2-2019 - 4-2021
Sr. Marketing Project Manager at University of Minnesota Medical School
12-2017 - 1-2019
Sr. Communications Specialist at University of Minnesota Medical School
8-2015 - 11-2017
Communications Specialist at University of Minnesota College of Science & Engineering

Education

2016 - 2019
Master of Business Administration (MBA) from UMN Carlson School of Management
2010 - 2014
Bachelor of Business Administration (BBA) from University of North Dakota

More Information

Social Presence :

Prographics :

Exp : 12 Location : New York, New York, United States Job Level : Mid-senior Designation : Marketing Director at Columbia Engineering
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Insights For Selling To Whitney

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Whitney is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Whitney

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Whitney move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Whitney take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Whitney

Personality Compatibility


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