Will Cashman in

Will Cashman

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Senior Vice President, Data & Analytics at Aritzia
📍 Vancouver, British Columbia, Canada

Will is a data and analytics leader with over 15 years of experience building and scaling high-performing teams in North America and Europe. At Aritzia, he leads an organization of over 80 people, transforming data into high-value business solutions. He holds an MBA from Henley Business School.

He is passionate about developing people and fostering collaboration within the analytics community. He is an executive board member of the Vancouver Analytics Board, where he is involved in member recruiting and promoting data and analytics internship programs for students.

He is a key organizer for Vancouver Analytics Legends, which he considers his favorite annual data and analytics event of the year.

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Experience
15 Years
Current Role
Senior Vice President, Data & Analytics
Job Level
Leadership
Location
Vancouver, British Columbia, Canada
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Will cares about

Data & Analytics Strategy
His career has focused on creating and executing enterprise data and analytics strategies at companies like Aritzia, Rocky Mountaineer, and Allied Irish Banks.
Building Data Teams
He has a proven track record of scaling data teams, growing one at Aritzia to over 80 members, and frequently posts about hiring for new roles.
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Career

Work history

7-2023
Senior Vice President, Data & Analytics
Aritzia
1-2021 - 6-2023
Vice President, Data & Analytics
Aritzia
10-2019 - 12-2020
Senior Director, Data & Insights
Rocky Mountaineer
3-2017 - 10-2019
Senior Director, Research & Analytics
Rocky Mountaineer
3-2016 - 3-2017
Director, Research & Analytics
Rocky Mountaineer
In the press

Media appearances

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Education
2010 - 2013
MBA (Master of Business Administration)
Henley Business School
2002 - 2003
H.Dip (Applied Sciences)
University College Cork
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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