Will Einstein

Captain
DISC Type : DS

Director at Black & Veatch

Seattle, Washington, United States

Overview

Will is a clean energy executive with over 20 years of experience in the utility industry. As a Director at Black & Veatch, he specializes in clean energy strategy, transportation electrification, and customer engagement. He holds an MBA from the UW Foster School of Business and a BA from Whitman College.

While at Puget Sound Energy, he advised on the development of Washington States 2020 Energy Strategy.

Personality Overview

Decisive But Calm

Output-Driven

Planner & Achiever

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Fleet Electrification
He is a frequent speaker at industry events like ACT Expo and Forth Roadmap, presenting on strategies for electrifying heavy-duty vehicle fleets.
Clean Transportation
A core focus of his consulting work is providing strategic planning for clients managing the transition to electric transportation and clean energy.
Energy Product Development
Previously led the creation of new products for energy customers at Puget Sound Energy, including EVs, solar, energy storage, and time-based rates.

Media Appearances

Will has no verified media appearances

Work History

11-2025
Director at Black & Veatch
9-2023
Principal Consultant at Black & Veatch
6-2015 - 6-2023
Director New Product Development at Puget Sound Energy
12-2012 - 6-2015
Director Business Services and Economic Development at Puget Sound Energy
7-2011 - 11-2012
Director Community and Business Services at Puget Sound Energy

Education

2005 - 2007
MBA from UW Foster School of Business
1989 - 1993
BA from Whitman College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Seattle, Washington, United States Job Level : Mid-senior Designation : Director at Black & Veatch
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Insights For Selling To Will

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Focus on the results that your product produces, expect some strategic questions in return
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Will is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Will

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Will move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Will take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Will

Personality Compatibility


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