Yiannis Kranitis

Evaluator
DISC Type : CSD

Founder & Partner at THE INSIDERS digital solutions

Greece

Overview

Yiannis is the Founder and Partner at THE INSIDERS digital solutions, a growth-focused agency specializing in digital transformation and AI innovation. A seasoned leader, he previously spent 14 years at Google, rising to Industry Head. He holds an MBA from the University of Strathclyde and is recognized for his commercial focus.

Outside of his primary role, Yiannis dedicates time to mentoring at start-up incubators, helping new businesses navigate their growth strategies. He combines a data-driven approach with a personable nature, showing a keen interest in research and science. His colleagues have noted his continuous drive for self-learning and personal improvement.

He was proudly involved in the launch of the first Google Cloud region in Greece, a major milestone for the countrys tech infrastructure.

Personality Overview

Thorough Evaluator

Quality Focused

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Digital Transformation
His career focus and current role as Founder of THE INSIDERS is centered on helping businesses grow through digital and AI-powered solutions.
Startup Mentorship
He actively serves as a mentor at start-up incubators, indicating a passion for fostering new business and innovation.
AI & Machine Learning
This is a key part of his professional headline and is backed by a Machine Learning Specialization certification.

Media Appearances

Yiannis has no verified media appearances

Work History

2-2024
Founder & Partner at THE INSIDERS digital solutions
1-2023 - 1-2024
Business Development Lead at Google
11-2019 - 12-2022
Industry Head, Gaming at Google
1-2016 - 10-2019
Industry Manager, Gaming at Google
4-2011 - 12-2015
Senior Account Manager, Large Customer Sales at Google

Education

2011 - 2013
Master of Business Administration (MBA) from University of Strathclyde
2005 - 2006
Master of Science (MSc) from University of Strathclyde
2000 - 2004
Bachelor of Science (BS) from Athens University of Economics and Business

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greece Job Level : Leadership Designation : Founder & Partner at THE INSIDERS digital solutions
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Insights For Selling To Yiannis

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Yiannis is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Yiannis

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Yiannis move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Yiannis take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Yiannis

Personality Compatibility


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