Yijie (Christy) Lu

Critic
DISC Type : C

Digital Marketing Manager at Oportun

Austin, Texas Metropolitan Area, United States

Overview

Yijie has no verified overview

Personality Overview

Precise

Information Seeker

ROI Driven

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Yijie has no verified topics they care about

Media Appearances

Yijie has no verified media appearances

Work History

3-2025
Digital Marketing Manager at Oportun
6-2022 - 3-2025
Sr. Growth Analyst at Oportun
7-2021 - 5-2022
Director of Sales Automation Services at Motiv
12-2019 - 7-2021
Product Manager at Motiv
2-2016 - 12-2019
Consultant at Motiv

Education

2014 - 2015
Master of Science (M.S.) from Northwestern University
2010 - 2014
BA from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 11 Location : Austin, Texas Metropolitan Area, United States Job Level : Middle Designation : Digital Marketing Manager at Oportun
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Insights For Selling To Yijie (Christy)

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Yijie (Christy) is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Yijie (Christy)

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Yijie (Christy) move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Yijie (Christy) take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Yijie (Christy)

Personality Compatibility


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