Yoganath V

Sharpshooter
DISC Type : DC

Senior Manager Creatives - Level 3 at ProdEx Technologies

Greater Chennai Area, India

Overview

Yoganath is a design leader with over 20 years of experience in product strategy and team building. He excels at scaling design systems for product-led startups, proven to accelerate design-to-development cycles by 35%. His colleagues describe him as a creative leader with an unstoppable work ethic and a strong creative vision.

Outside of his core role, Yoganath is deeply passionate about the philosophy of user experience, frequently sharing insights on the principles of intuitive design. He channels this passion into creating comprehensive end-to-end UX case studies for personal projects, such as a concept for a healthy dining application.

He has a proven talent for building enterprise design systems from scratch to support over 100, 000 concurrent users.

Personality Overview

Precise But Practical

Fast But Analytical

Thorough Evaluator

They are not focused on building rapport and relationships.  They like to act fast and expect others to do the same. More than the product, they care about the effectiveness of the product.

Topics They Care About

Scaling Design Systems
He has extensive experience building and governing design systems for SaaS platforms, demonstrably reducing development cycle times while supporting over 100, 000 users.
UX Philosophy
His personal feed is dedicated to exploring the deeper principles of UX, discussing how design should guide users through intent rather than control.
Creative Team Leadership
He focuses on building and managing world-class, distributed creative teams that can execute flawlessly and move quickly, transitioning from an individual contributor to a manager of designers.

Media Appearances

Yoganath has no verified media appearances

Work History

4-2015 - 11-2025
Senior Manager Creatives - Level 3 at ProdEx Technologies
12-2010 - 4-2015
Manager Creatives at ProdEx Technologies
11-2005 - 11-2010
Sr Web Designer at ProdEx Technologies
6-2003 - 10-2005
Web Specialist at Rage Communications
2-2001 - 9-2002
Junior Web Designer at Vertex Systems Limited

Education

2000 - 2001
Diploma in Web Design & Graphic Design from IMAGE Creative Education
6-1992 - 4-1995
Bachelor's degree from Madras University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater Chennai Area, India Job Level : N/A Designation : Senior Manager Creatives - Level 3 at ProdEx Technologies
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Insights For Selling To Yoganath

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Yoganath is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Yoganath

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Yoganath move?

  • They can take decisions very fast if you manage to convince them.
  • Can Yoganath take some risk or not?

  • The risks don’t matter much to them.

You And Yoganath

Personality Compatibility


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