Peter-Paul Houtman

Questioner
DISC Type : c

Chief Technology Officer at Bynder

The Randstad, Netherlands

Overview

Peter-Paul is the Chief Technology Officer at Bynder, leveraging extensive experience from roles at Parkmobile and SDL to lead and scale product and engineering teams. He specializes in building scalable technology platforms for growth-stage companies and studied at Delft University of Technology.

His social engagement highlights a strong focus on team culture and morale. He frequently celebrates his teams achievements, promotes company events, and enjoys team-building activities in locations like Barcelona, fostering a collaborative and winning environment.

He is a key voice on the future of Digital Asset Management, emphasizing a shift towards composable architecture.

Personality Overview

Systematic

Value Seeker

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

AI in MarTech
As CTO of a leading Digital Asset Management platform, he speaks on using AI to automate and create seamless content experiences for marketing.
Scaling Tech Teams
His career progression from Head of Engineering to CTO demonstrates a consistent focus on building and expanding high-performing engineering organizations.
Team Culture
His own posts show he is proud of his team's achievements and values celebrating success together to raise the bar for the future.

Media Appearances

Bynder expands leadership team to accelerate growth and innovation. Featured in Bynder Press Media

See Now

Work History

7-2023
Chief Technology Officer at Bynder
5-2022 - 6-2023
Senior Vice President Of Engineering at Bynder
6-2018 - 4-2022
CTO at Parkmobile
7-2017 - 6-2018
Head Of Engineering at Parkmobile
1-2016 - 6-2017
EVP Technology & Product Management at SDL plc

Education

2001 - 2004
Education details unavailable from Rotterdam University of Applied Sciences
Education details unavailable from Delft University of Technology

More Information

Social Presence :

Prographics :

Exp : 24 Location : The Randstad, Netherlands Job Level : Leadership Designation : Chief Technology Officer at Bynder
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Insights For Selling To Peter-Paul

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peter-Paul is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Peter-Paul

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Peter-Paul move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Peter-Paul take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Peter-Paul

Personality Compatibility


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