YoonJung Park

Trailblazer
DISC Type : DI

Brand & AI Creative Director at Independent Consultant (Clients: OLIVER Agency, WITH, Coca-Cola)

Greater Chicago Area, United States

Overview

YoonJung is a cross-functional creative leader with over 15 years of experience shaping brand and product experiences for companies like Walgreens, Coca-Cola, and Motorola. People who have worked with her describe her as an empathetic, innovative, and thoughtful leader. She earned her Bachelors Degree at the California Institute of the Arts.

She is passionate about the intersection of emotion, design, and data, and is actively exploring the evolving role of generative AI in content development. She fosters community learning by sharing helpful resources on mastering new technologies and is focused on aligning creative execution with customer insights.

Unique fact: She spearheaded the enterprise-wide rebrand for Walgreens, a massive undertaking that unified the brand identity across more than 9, 000 stores and 3, 000 product packages.

Personality Overview

Achievement-Oriented

Friendly But Fast

Values Relationships

A combination of speed and relationship gets the best response from them.  They prefer to ensure that they are in control of the situation. They will bat for you if they come to believe in you.

Topics They Care About

Generative AI in Creativity
Her current title is Brand & AI Creative Director, her headline lists "AI-Native", and she actively posts about mastering AI tools for content development.
Large-Scale Rebranding
She has extensive experience leading massive rebranding projects, most notably transforming the brand identity and packaging systems for Walgreens across thousands of stores and products.
Omni-Channel Experiences
Her work focuses on creating cohesive brand stories that flex across every touchpoint, from in-store retail and packaging to digital platforms and marketing campaigns.

Media Appearances

YoonJung has no verified media appearances

Work History

4-2025
Brand & AI Creative Director at Independent Consultant (Clients: OLIVER Agency, WITH, Coca-Cola)
3-2025
Director of Creative Services at Walgreens
Creative Director, Brand and Campaign at Walgreens
Associate Creative Director, Digital Marketing at Walgreens
Director of Communications at Women of WBA

Education

Bachelor's Degree from California Institute of the Arts
Interaction Design from The ADMCi School for Digital Craftsmanship

More Information

Social Presence :

Prographics :

Exp : 1 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Brand & AI Creative Director at Independent Consultant (Clients: OLIVER Agency, WITH, Coca-Cola)
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Insights For Selling To YoonJung

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Address your competition clearly and confidently
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with YoonJung is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from YoonJung

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will YoonJung move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can YoonJung take some risk or not?

  • If necessary, they will be ready to take risks.

You And YoonJung

Personality Compatibility


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