Yun Cho

Critic
DISC Type : C

VP of Digital Marketplaces at Charlotte Tilbury Beauty

Greater Seattle Area, United States

Overview

Yun has no verified overview

Personality Overview

Objective Thinker

Critic

Precise

They are quite likely to negotiate on pricing or other key terms.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Yun has no verified topics they care about

Media Appearances

Yun has no verified media appearances

Work History

9-2025
VP of Digital Marketplaces at Charlotte Tilbury Beauty
5-2024 - 9-2025
Global Brand Partnerships & Operations Director - TikTok Shop Beauty & Personal Care at TikTok
7-2022 - 5-2024
Head of Premium Skincare, Premium Beauty at Amazon
8-2020 - 5-2022
MBA at The Wharton School
5-2021 - 8-2021
Senior Vendor Manager - Retail Leadership Development Program Intern at Amazon

Education

Master of Business Administration - MBA from The Wharton School
Bachelor’s Degree from Columbia University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Greater Seattle Area, United States Job Level : Senior Designation : VP of Digital Marketplaces at Charlotte Tilbury Beauty
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Insights For Selling To Yun

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Yun is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Yun

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Yun move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Yun take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Yun

Personality Compatibility


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