Zach Ben Atav

Researcher
DISC Type : Cs

Director of Finance at Proofpoint

Israel

Overview

Zach Ben Atav is a Director of Finance at Proofpoint with over 15 years of experience in accounting, auditing, M&A, and international tax. He holds a Master of Laws and a Bachelor of Business. Colleagues frequently describe him as professional, dedicated, personable, and a great team player.

He is motivated by personal growth and overcoming challenges, believing that winners never quit. His personal values include patience, tolerance, and acceptance of others, which he shares as a guiding principle. He is also actively looking to hire and build his team at Proofpoint.

Unique fact: He combines his background in law with his extensive finance expertise, holding a Master of Laws in addition to his business and finance credentials.

Personality Overview

ROI Seeker

Detail Oriented

Process Focused

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They are always well-planned and adopt a systematic approach. Being observant comes to them naturally.

Topics They Care About

Building Finance Teams
He successfully built the regional accounting team for Proofpoint in Tel Aviv from the ground up, transitioning all functions from local service providers in just six months.
AI-driven Cybersecurity
His current role is at Proofpoint, and he actively promotes the company's focus on human-centric, AI-driven security solutions.
AI in Real Estate
As VP of Finance at Skyline AI, he was involved with a company that used artificial intelligence to outperform commercial real estate investment benchmarks.

Media Appearances

Zach has no verified media appearances

Work History

8-2022
Director of Finance at Proofpoint
8-2021 - 8-2022
Director of Finance at JLL Technologies
5-2018 - 10-2021
VP Finance at Skyline AI
5-2018 - 4-2020
VP Finance at Become.co
12-2015 - 12-2017
Director of Finance at Perion Network

Education

2002 - 2003
Master of Laws from Bar Ilan University, Ramat Gan
1996 - 2000
Bachelor of Business from The College of Management, Rishon le Zion

More Information

Social Presence :

Prographics :

Exp : 20 Location : Israel Job Level : Mid-senior Designation : Director of Finance at Proofpoint
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Insights For Selling To Zach

During A Call Or A Meeting

DO's

  • Use a presentation with information before getting into a live product walkthrough
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid emotional and informal language, stay objective and to the point instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zach is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Zach

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Zach move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Zach take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Zach

Personality Compatibility


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