Zak A.

Evaluator
DISC Type : scd

Head of Growth at Insrt Labs

United Kingdom

Overview

Zak is the Head of Growth for a VC-backed crypto startup, leveraging over a decade of experience in management and product consulting. Specializing in strategy and operations for SaaS and Web3 companies, he holds a Bachelor of Science from Birkbeck, University of London and is a certified PRINCE2 Practitioner.

An early crypto adopter, Zak has followed the scene since 2011 and is passionate about authentic entrepreneurship. He shares his own early career struggles to challenge the "fake it till you make it" culture and draws inspiration from the leadership philosophies of Simon Sinek and Steve Jobs.

He once worked from his parents basement for a single client while projecting the image of a thriving consulting business.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Crypto Startups
His recent career is dedicated to consulting and leading growth for SaaS, crypto, and Web3 companies, looking to bring his experience to a project he believes in.
Go-to-Market Strategy
He highlights structuring the GTM strategy and paving the way for a venture-backed company's first virtual reality event as a key past accomplishment.
Rapid Product Iteration
He shares the philosophy that quickly shipping products and iterating based on customer feedback is the most critical factor for a startup's success.

Media Appearances

Zak has no verified media appearances

Work History

8-2024
Head of Growth at Insrt Labs
4-2024 - 8-2024
Growth Strategy at Insrt Labs
1-2024 - 4-2024
fellow at NEAR Protocol
12-2022 - 2-2024
Co-Founder & CEO at Sukuri Protocol
6-2022 - 12-2022
Head of Product Growth at Bloktopia

Education

9-2021 - 12-2021
Crypto from Gitcoin
Bachelor of Science - BS from Birkbeck, University of London

More Information

Social Presence :

Prographics :

Exp : 7 Location : United Kingdom Job Level : Mid-senior Designation : Head of Growth at Insrt Labs
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Insights For Selling To Zak

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zak is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Zak

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Zak move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Zak take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Zak

Personality Compatibility


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