Zeynep Oktar Gurgul

Critic
DISC Type : C

Global Head of Brand - Creative & Performance at Charlotte Tilbury Beauty

London Area, United Kingdom

Overview

Zeynep has no verified overview

Personality Overview

Information Seeker

Critic

ROI Driven

It is very likely that they will negotiate pricing or other important terms.  They choose to analyze logically and value facts to emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Zeynep has no verified topics they care about

Media Appearances

Zeynep has no verified media appearances

Work History

2-2026
Global Head of Brand - Creative & Performance at Charlotte Tilbury Beauty
11-2024 - 3-2026
Senior Global Brand Manager at Charlotte Tilbury Beauty
6-2024 - 11-2024
Head of Marketing - EMEA Regional Marketing Manager, Haircare Group at The Estée Lauder Companies Inc.
12-2022 - 6-2024
EMEA Regional Product Marketing Manager, Aveda at The Estée Lauder Companies Inc.
11-2020 - 12-2022
Brand Manager UK/I EMEA LATAM at Nestlé Health Science

Education

2009 - 2014
Bachelor's degree from Koç University
2009 - 2014
Bachelor of Arts (B.A.) from Koç University

More Information

Social Presence :

Prographics :

Exp : 11 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Global Head of Brand - Creative & Performance at Charlotte Tilbury Beauty
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Insights For Selling To Zeynep

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zeynep is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Zeynep

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Zeynep move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Zeynep take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Zeynep

Personality Compatibility


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