Zoë Papaikonomou

Inquirer
DISC Type : cd

Auteur | Onderzoeksjournaliste | Docente | Adviseur at Diversity Media

Amsterdam, North Holland, Netherlands

Overview

Zoë Papaikonomou is an author, investigative journalist, and educator specializing in diversity, inclusion, and power dynamics. Through her company Diversity Media, she challenges existing norms in media and organizations. Her acclaimed book "De inclusiemarathon" was named Management Book of the Year 2022, and she received the Vrouw in de Media Impact Award in 2024.

Personality Overview

Demanding

Upfront

ROI Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Diversity & Inclusion
Her entire career is dedicated to this, with books like "De inclusiemarathon" providing concrete strategies for organizations to move beyond statements and foster genuine inclusivity.
Power Dynamics
A core focus of her investigative work, where she examines how power structures create and sustain inequality in media, organizations, and society.
Media Representation
Through her "Bonte Was Podcast" and first book, she critically analyzes media blind spots and advocates for more inclusive and equitable representation in journalism.

Media Appearances

Zoë Papaikonomou | Diversity Media. Featured in Diversity Media

See Now

The Inclusion Marathon – On Diversity and Equity in the Workplace (Interview with Zoë Papaikonomou). Featured in Diversity Media

See Now

Work History

9-2010
Auteur | Onderzoeksjournaliste | Docente | Adviseur at Diversity Media
1-2019
Host Bonte Was Podcast at Diversity Media
7-2023
Auteur Ongemakkelijke Gesprekken - Survivalgids - Van vergadering tot familiefeest at Uitgeverij Nieuw Amsterdam
4-2018
Auteur De inclusiemarathon (2021) en 'Heb je een boze moslim voor mij?' (2018) at Amsterdam University Press
9-2024
Columnist bij Met Mandy at Omroep ZWART

Education

2000 - 2005
MA from University of Groningen
2016 - 2016
Egyptian Arabic from Egyptian Arabic in Cairo

More Information

Social Presence :

Prographics :

Exp : 15 Location : Amsterdam, North Holland, Netherlands Job Level : N/A Designation : Auteur | Onderzoeksjournaliste | Docente | Adviseur at Diversity Media
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Insights For Selling To Zoë

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zoë is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Zoë

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Zoë move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Zoë take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Zoë

Personality Compatibility


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