Zoe Spurgeon

Commander
DISC Type : D

Vice President Operations at SmartestEnergy

Swindon, England, United Kingdom

Overview

Zoe Spurgeon is a commercially driven executive with over 20 years of experience in the UK energy and water industries. As Vice President of Operations at SmartestEnergy, she leads strategic delivery and customer service. A trained accountant, she has a proven track record in P&L leadership, operational excellence, and large-scale business transformation.

Zoe is a passionate advocate for women in leadership, actively mentoring through the Womens Utilities Network. She emphasizes the importance of self-belief and bravery for career advancement. As a working parent, she aims to support and guide others who are navigating similar professional and personal journeys.

She dramatically improved employee engagement at SmartestEnergy, increasing the eNPS score from +6 to +61 in just two years.

Personality Overview

Strong-Willed

Candid & Clear

Impact-Driven

They prefer to be the ones controlling the conversation or defining the terms.  They respond better to strong and respectful interactions. More than the product, they care about the impact of the product.

Topics They Care About

Women in Leadership
Actively mentors through the Women's Utilities Network and speaks on empowering women to advance their careers, drawing from her own experiences as a working parent in the industry.
Business Transformation
Has sponsored and managed multi-million pound transformation programmes at both SmartestEnergy and Thames Water, focusing on future-proofing operations and system integrations like SAP CRM.
Operational Excellence
A core focus of her career, reflected in her executive roles and recent participation in the OPEX World Summit to gain insights on leadership and business enablers.

Media Appearances

Zoe has no verified media appearances

Work History

7-2021
Vice President Operations at SmartestEnergy
5-2020 - 7-2021
Director of I&C EnergySupply at Centrica
11-2018 - 4-2020
I&C Energy Head of Operations at British Gas
4-2017 - 10-2018
Head of Business Integration - Thames Water Retail at Thames Water
5-2016 - 4-2017
Head of Thames Water Business Services at Thames Water

Education

1988 - 1995
Bachelor of Arts (BA) from University of Lancashire
Education details unavailable from Lytham St.Annes High School

More Information

Social Presence :

Prographics :

Exp : 22 Location : Swindon, England, United Kingdom Job Level : Senior Designation : Vice President Operations at SmartestEnergy
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Insights For Selling To Zoe

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Objectively showcase the impact that your product creates

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zoe is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Zoe

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Zoe move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Zoe take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Zoe

Personality Compatibility


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