A Poornima

Researcher
DISC Type : Cs

Web Producer at Adobe

Noida, Uttar Pradesh, India

Overview

A. Poornima is a Web Producer at Adobe specializing in Adobe Experience Manager (AEM). She manages multiple product websites end-to-end, focusing on performance, SEO, and analytics. She holds a Bachelor of Engineering from Dr. Ambedkar Institute Of Technology and is a certified Adobe Journey Optimizer Business Practitioner.

She believes the future of marketing is shifting from traditional SEO to Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) to adapt to AI-powered search.

Personality Overview

Self-Disciplined

Cost Conscious

ROI Seeker

Being observant comes to them naturally.  The only way to convince them is by showing them examples and ample proof. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Adobe Experience Manager
An AEM specialist who manages eight product websites at Adobe, overseeing the full lifecycle from requirements to AEM page creation and quality checks.
Future of Search
Passionate about the evolution from traditional SEO to Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) in response to AI-powered platforms.
Website Performance
Focuses on optimizing enterprise-level websites by managing web performance, SEO, analytics, and automation to deliver fast and scalable digital experiences.

Media Appearances

A has no verified media appearances

Work History

7-2023
Web Producer at Adobe
7-2021 - 5-2023
Software Engineer at Dover Corporation

Education

8-2017 - 8-2021
Bachelor of Engineering - BE from Dr. Ambedkar Institute Of Technology
4-2015 - 1-2017
XII from Army Public School PRTC

More Information

Social Presence :

Prographics :

Exp : 4 Location : Noida, Uttar Pradesh, India Job Level : N/A Designation : Web Producer at Adobe
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Insights For Selling To A

During A Call Or A Meeting

DO's

  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with A is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from A

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will A move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can A take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And A

Personality Compatibility


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