Abby Rosenau (Domenico)

Examiner
DISC Type : cs

Sr. Manager, Communications & Brand at Bamboo Health

New York City Metropolitan Area, United States

Overview

Abby is the Senior Manager of Communications and Brand at Bamboo Health, where she leads public relations and content marketing initiatives. A graduate of Regis University, she applies her extensive communications background to enhance brand messaging and create impactful content in the healthcare technology sector.

Outside of her corporate role, Abby is deeply passionate about wellness and holds a certification as an Integrative Nutrition Health Coach. She also dedicates time to mentoring future professionals, recently guest lecturing for a public relations class at her alma mater.

She is a certified Integrative Nutrition Health Coach, reflecting a personal commitment to health that complements her professional focus.

Personality Overview

Late Adopter

Overcautious

Process Oriented

They do not like taking risks at all and go for proven options in the end.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Healthcare Communications
As a senior manager at Bamboo Health, a healthcare technology company, she is the media contact on press releases for new products like Discharge Summaries.
Public Relations
This is a core part of her professional expertise and title. She recently shared her knowledge by speaking with PR students at Regis University.
Brand Storytelling
She recently promoted her team's work on the company's interactive 2023 Impact Report, showcasing a focus on crafting compelling brand narratives.

Media Appearances

Abby has no verified media appearances

Work History

10-2023
Sr. Manager, Communications & Brand at Bamboo Health
4-2022 - 10-2023
Manager, Communications at Bamboo Health
9-2020 - 4-2022
Communications Account Manager at Firmani + Associates Inc.
12-2018 - 9-2020
Communications Specialist at DaVita Kidney Care
12-2017 - 12-2018
Communications Coordinator at DaVita Kidney Care

Education

Bachelor's degree from Regis University
Integrative Nutrition Health Coach from Institute for Integrative Nutrition

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Sr. Manager, Communications & Brand at Bamboo Health
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Insights For Selling To Abby

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abby is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Abby

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Abby move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Abby take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Abby

Personality Compatibility


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