Abril Marta De Bonis Casas

Examiner
DISC Type : cs

Spain HR Director at Boston Consulting Group (BCG)

Madrid, Community of Madrid, Spain

Overview

Abril Marta de Bonis Casas serves as the Spain HR Director for Boston Consulting Group (BCG). Her career at BCG showcases a steady progression through senior recruiting and people management roles. She leverages a unique educational foundation in Maritime and Naval Engineering from Universidad Politécnica de Madrid in her strategic HR leadership.

She has a passion for creating unforgettable events, as demonstrated by her positive review of a wedding and event decorator where she praised the traditional yet modern style and excellent service.

Unique fact: Abril holds a Masters degree in Naval and Oceanic Engineering, a distinctly technical background for a senior human resources executive.

Personality Overview

Unexpressive

Overcautious

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Talent Acquisition
Her career history at BCG is centered around recruiting, and she actively promotes events like the BCG Boot Camp to attract top-tier candidates.
Women in Leadership
Actively champions and promotes firm initiatives such as the "BCG Spain Women’s Boot Camp" and "Women Power Talks" to foster female talent and leadership.
Diversity and Inclusion
Demonstrates a commitment to a diverse workplace by promoting events like "Pride@BCG Iberia" to highlight the company's inclusive culture and values.

Media Appearances

Abril has no verified media appearances

Work History

1-2026
Spain HR Director at Boston Consulting Group (BCG)
1-2025 - 12-2025
Spain People Senior Manager at Boston Consulting Group (BCG)
7-2023 - 12-2024
Spain Recruiting Senior Manager at Boston Consulting Group (BCG)
9-2021 - 6-2023
Spain Recruiting Manager at Boston Consulting Group (BCG)
6-2019 - 1-2020
Recruiting Manager at Boston Consulting Group (BCG)

Education

2014 - 2016
Master habilitante en Ingeniería Naval y Oceánica from Universidad Politécnica de Madrid
2010 - 2014
Graduado en Ingeniería Marítima from Universidad Politécnica de Madrid

More Information

Social Presence :

Prographics :

Exp : 10 Location : Madrid, Community of Madrid, Spain Job Level : Mid-senior Designation : Spain HR Director at Boston Consulting Group (BCG)
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Insights For Selling To Abril Marta

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Abril Marta is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Abril Marta

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Abril Marta move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Abril Marta take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Abril Marta

Personality Compatibility


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