Adam Coulson

Examiner
DISC Type : sc

Deputy Head Policy at UK Ministry of Defence

London, England, United Kingdom

Overview

Adam has no verified overview

Personality Overview

Process Oriented

Overcautious

Tough To Convince

Being observant comes to them naturally.  The only way to convince them is by showing them examples and ample proof. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Topics They Care About

Adam has no verified topics they care about

Media Appearances

Adam has no verified media appearances

Work History

10-2025
Deputy Head Policy at UK Ministry of Defence
5-2023 - 7-2025
Team Leader and Senior Policy Advisor, Geopolitics at Foreign, Commonwealth and Development Office
2-2020 - 4-2023
Team Leader - Africa Policy and Strategy at UK Ministry of Defence
12-2018 - 2-2020
Private Secretary to the Director General Security Policy at UK Ministry of Defence
5-2018 - 12-2018
Operational Policy Advisor at UK Ministry of Defence

Education

2009 - 2013
Bachelor of Science (BSc) from University of Portsmouth

More Information

Social Presence :

Prographics :

Exp : 10 Location : London, England, United Kingdom Job Level : N/A Designation : Deputy Head Policy at UK Ministry of Defence
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Insights For Selling To Adam

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adam is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Adam

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Adam move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Adam take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Adam

Personality Compatibility


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