Adam Gillrie in

Adam Gillrie

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Strategist at Savvy DEALER
📍 Land O' Lakes, Florida, United States

Adam Gillrie is a strategist and the founder of Savvy DEALER, where he focuses on optimizing digital marketing ROI for automotive dealerships. With a background that includes reducing tech expenses for over 1, 000 dealership groups at the Gillrie Institute, he is recognized for his deep industry expertise. People often describe him as a smart, talented, and skilled negotiator.

There is no publicly available information about Adams personal life, hobbies, or activities outside of his professional focus on the automotive and marketing industries.

He has shifted his professional focus from auditing DMS companies to auditing the performance and ROI of automotive marketing companies.

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Experience
22 Years
Current Role
Strategist
Job Level
Junior
Location
Land O' Lakes, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Adam cares about

AI in Automotive
He actively writes and speaks about how AI search is changing car shopping and the critical need for dealerships to ensure their websites are AI-compatible.
Dealership Marketing ROI
His company, Savvy DEALER, was founded to provide dealerships with transparent, data-driven marketing strategies that focus on measurable results like test drives and sales, not just impressions.
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Career

Work history

10-2012
Strategist
Savvy DEALER
9-2001 - 7-2010
Senior Consultant
Gillrie Institute
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1997 - 2005
BS
University of South Florida
1999 - 2001
BS
Utah Valley University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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