Adam Lindgreen
Login to view DISC.Dr. Adam Lindgreen is a Full Professor of Marketing at Copenhagen Business School and Co-Editor-in-Chief of Industrial Marketing Management. His expertise lies in business-to-business marketing, corporate social responsibility, and strategy. He holds a PhD in Marketing from Cranfield University and an MBA from the University of Leicester.
Dr. Lindgreens work focuses on creating value and fostering strong business relationships. He has a notable interest in academic leadership and has co-authored a book on how to successfully lead academic departments, challenging common myths about managing academics.
Under his leadership, the Marketing and Strategy department at Cardiff Business School was ranked first among all marketing departments in Australia, Canada, New Zealand, the UK, and the US.
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