Adamya Sharma is the Co-Founder and CEO of NEOPOP, a natural soda brand. With a background in sales, he previously led the successful US and Canada launch for Vahdam Teas. He is a Bachelor of Business Studies graduate from Shaheed Sukhdev College Of Business Studies and is described by colleagues as having a strong passion for sales and understanding customers.
His entrepreneurial journey is deeply rooted in a personal passion for the consumer packaged goods (CPG) industry, particularly beverages. This interest was ignited during a visit to a US supermarket, inspiring him to create a beverage brand that could positively impact consumers long-term health and well-being. NEOPOPs initial concept was born from his own need to manage daily stress.
Unique fact: Adamya first launched NEOPOP in the US as a functional soda for stress relief before reimagining and relaunching it in India with natural fruit flavors.
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