Aditi Raj

Visionary
DISC Type : Ds

VP of Marketing at Wells Fargo

San Francisco, California, United States

Overview

Aditi Raj is the VP of Marketing at Wells Fargo, where she leads go-to-market strategies and growth initiatives. A LinkedIn Top Voice, her career includes roles as Marketing Director at Google DeepMind and Assistant VP at Infosys. She holds a Bachelor of Engineering from the Indian Institute of Technology, Bombay.

Her professional commentary reveals a focus on building inclusive, innovative marketing strategies that challenge conventional methods. She is an advisor for both ThoughtCred and EPYC-X, contributing her expertise to growing platforms.

Unique fact: Aditi is recognized as a LinkedIn Top Voice, highlighting her influence and thought leadership in the marketing industry.

Personality Overview

Big Vision Person

Fast But Thoughtful

Early Adopter

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Go-to-Market Strategy
Her current role at Wells Fargo and past experience at Google DeepMind focus on developing and executing GTM strategies to expand customer bases and market presence.
Authentic Leadership
She distinguishes between managing and true leadership, emphasizing the need to create a safe environment for teams to challenge and innovate on strategy.
Disruptive Marketing
Analyzes unconventional and bold marketing campaigns from brands like Dollar Shave Club and Burger King, suggesting an interest in non-traditional approaches.

Media Appearances

Aditi has no verified media appearances

Work History

12-2023
VP of Marketing at Wells Fargo
10-2025
Advisor at ThoughtCred
9-2025
Advisor at EPYC-X
9-2022 - 11-2023
Marketing Director at Google DeepMind
4-2018 - 8-2022
Assistant Vice President Marketing at Infosys

Education

6-2003 - 4-2007
Bachelor of Engineering - BE from Indian Institute of Technology, Bombay

More Information

Social Presence :

Prographics :

Exp : 7 Location : San Francisco, California, United States Job Level : Senior Designation : VP of Marketing at Wells Fargo
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Insights For Selling To Aditi

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aditi is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Aditi

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Aditi move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Aditi take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Aditi

Personality Compatibility


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