Adrian Birrer

Questioner
DISC Type : c

Geschäftsführer at CKW Fiber Services AG

Kriens, Lucerne, Switzerland

Overview

Adrian Birrer serves as the Managing Director of CKW Fiber Services AG, leveraging extensive experience from the energy sector. His background includes senior IT leadership roles such as Head of Corporate IT at CKW and Head of IT for Nuclear at Axpo Power AG, showcasing a strong foundation in managing critical technology infrastructure.

His career path highlights a significant transition from leading internal IT departments to holding comprehensive general management responsibility for a fiber optics business.

Personality Overview

Not Easily Convinced

Value Seeker

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Fiber Optic Services
As the Managing Director of CKW Fiber Services AG, he is directly responsible for the strategy, growth, and operation of the company's fiber optic network and services.
IT in Energy Sector
Has a long history of managing IT infrastructure in the energy industry, including a key role as Head of IT for the nuclear division at Axpo Power AG.
Digital Infrastructure
[Predicted] His background in corporate IT and current leadership in fiber optics indicates a strong focus on building and managing the foundational infrastructure for digitalization.

Media Appearances

Adrian has no verified media appearances

Work History

8-2025
Geschäftsführer at CKW Fiber Services AG
11-2024 - 8-2025
Head IT Nuclear at Axpo Power AG
10-2021 - 11-2024
Head Group Infrastructure Services at Axpo Services AG
9-2009 - 10-2021
Leiter Unternehmens IT at Centralschweizerische Kraftwerke
9-2009 - 9-2021
Leiter Unternehmens IT at CKW AG

Education

Adrian has no verified education history

More Information

Social Presence :

Prographics :

Exp : 16 Location : Kriens, Lucerne, Switzerland Job Level : N/A Designation : Geschäftsführer at CKW Fiber Services AG
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Insights For Selling To Adrian

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adrian is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Adrian

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Adrian move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Adrian take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Adrian

Personality Compatibility


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