Adrian Rashad Driscoll

Evaluator
DISC Type : dsc

Chief Executive Officer at Collimation

Los Angeles Metropolitan Area, United States

Overview

Adrian is the CEO and Co-Founder of Collimation, recognized as a Top 100 XR expert who blends his filmmaking background with immersive media. An alumnus of the University of Southern California, he focuses on creating high-impact visual experiences. Colleagues describe him as brilliant, driven, collaborative, and a powerful motivator with a talent for leadership.

Originally from Barstow, CA, Adrian moved to Los Angeles to pursue his dream of acting before pivoting to directing and producing. His passion for storytelling led him to host a tech culture talk show exploring whether new innovations truly serve humanity. He actively works to create opportunities for underserved communities through technology and education.

He hosts "Don’t Sweat the TECHnique, " a series featuring honest conversations with founders and futurists about emerging technologys real-world impact.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Immersive Storytelling
As a filmmaker and immersive media expert, he believes story, emotion, and audience are paramount, with technology only serving to support those elements.
Human-Centric Tech
His work and talk show explore using immersive media for social impact, such as fighting homelessness, and question if tech truly serves humanity or is just hype.
Community Empowerment
He is passionate about creating opportunities for underserved communities, teaching XR in educational programs to help change their trajectory.

Media Appearances

Adrian has no verified media appearances

Work History

1-2020
Chief Executive Officer at Collimation
2-2024
Talk Show Host at Don't Sweat the Technique
1-2004
Director at Driscoll Entertainment
6-2006 - 5-2018
Professional Actor, Director at Driscoll Entertainment
6-2018 - 12-2024
Director of US Partnerships at Red Frog Digital Ltd

Education

Business from University of Southern California
2020 - 2021
Master of Business Administration - MBA from Prifysgol Cymru Y Drindod Dewi Sant / University of Wales Trinity Saint David

More Information

Social Presence :

Prographics :

Exp : 21 Location : Los Angeles Metropolitan Area, United States Job Level : Leadership Designation : Chief Executive Officer at Collimation
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Insights For Selling To Adrian Rashad

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adrian Rashad is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Adrian Rashad

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Adrian Rashad move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Adrian Rashad take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Adrian Rashad

Personality Compatibility


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